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  • Impact Mapping

    Impact Mapping

    Impact mapping is a powerful way to map business impacts to solutions for users or solutions you want to run experiments on. As a part of a large product discovery initiative during 2020, I used it in conjunction with Lean UX and user research methods to better visualize ‘whom to build what for’.

  • Product Discovery

    Product Discovery

    In 2020 I led a product discovery initiative for an undisclosed financial audit enterprise (one of the Big Four). We aimed to explore and discover the user needs of document management within the Swedish branch.

  • Prototyping

    Prototyping

    This prototype was made for a real estate company to test a web form for membership termination, in order to collect and validate the correct information from the member requesting it.

  • User Research

    User Research

    A membership termination process demanded a lot of a support team’s time and attention. I was responsible for a User Research initiative to reveal the root cause, and create insights for the client to act on and find a solution for.

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